A Note from The Big Cheese

Our proposal for a comprehensive digital marketing strategy is designed to elevate your real estate presence across social media, video, photography, and targeted advertising. We will equip your personal brand with the high-quality visual content and consistent marketing support needed to stand out in a competitive local market, attract more qualified buyers and sellers, and close more deals.

At the core of our strategy is professional property photography and videography. We will create stunning, high-end visuals that showcase every listing in its best light - crisp photos, captivating drone footage (where appropriate), and engaging walkthrough videos that help properties sell faster and command stronger interest. These assets will be optimized for MLS, your website, social channels, and advertising campaigns.

We will also implement a robust social media management plan to amplify your listings and personal brand. From curated posts highlighting new listings, market updates, and neighborhood spotlights to engaging storytelling and client testimonials, we will maintain a consistent, professional presence on platforms like Instagram, Facebook, and LinkedIn. This keeps you top-of-mind with past clients, prospects, and the local community while building authentic connections and generating leads.

In addition, we will run targeted social media advertising campaigns designed specifically for real estate. These high-impact ads will promote your listings to qualified buyers and sellers in the area, drive traffic to your property pages or website, and expand your reach beyond organic followers — all with clear calls-to-action that convert interest into appointments and showings.

In summary, this proposal gives you a complete, integrated marketing solution focused on premium photography, professional videography, ongoing social media management, and strategic advertising. Together, these services will strengthen your personal brand as a trusted realtor, showcase your listings effectively, generate more leads, and support consistent business growth. We look forward to partnering with you through regular planning and collaboration to achieve your real estate goals.

Freddy X. Vasquez, Founder & Big Cheese

Why We Do it

Our Mission Statement

Our mission is to empower businesses by creating impactful digital marketing strategies that foster community and drive growth.

We believe in the power of connections and are dedicated to helping our clients build strong, engaged communities around their brands.

We strive to elevate our clients’ presence in the digital world while nurturing meaningful relationships that inspire and connect.

Joseph Mikucki

Media Director & Mountain Man

With expertise spanning scripting, directing, filming, and editing, Joseph equips companies with the tools to share their messages effectively.

Corrina Verdieck

Photographer & Hype Man

Corrina has over nine years of experience as a photographer and is passionate about telling visual stories that bring people together.

Otis The Boston Terrier

Chief Barketing Officer & Snack Seeker

Otis takes his security role seriously: he makes sure visitors get a warm barky welcome, keeps an eye out for package deliveries, and ensures no lunch goes unattended!

Why We Can Do It

Relevant Experience

Our team brings relevant experience that aligns with [client name's] needs, having successfully delivered marketing solutions for clients in the construction and real estate industries.

We currently manage over 150 websites, ensuring seamless updates, responsive design, and enhanced user experiences that drive engagement. Additionally, we provide comprehensive marketing services for multiple clients, including professional photography, video production, social media strategies, and high-impact advertising campaigns.

This expertise equips us to elevate [client name] brand presence, showcase your high-end residential and multifamily projects, and support your business development goals with tailored, results-driven solutions.

Habitat Berks

New Journey Community Outreach

Brand Kit

A cohesive brand identity is critical for establishing a strong presence in the market. Our brand kit service provides you with all the essential elements needed to maintain a consistent and professional image across all platforms. The brand kit will include a comprehensive set of visual and stylistic guidelines that reflect your brand's personality, ensuring that your communications are instantly recognizable and consistent.

Deliverables Include:

• Primary and secondary color palettes tailored to your brand.
• A selection of font recommendations and usage guidelines.
• Brand voice and tone guidelines to maintain consistency.
• A complete brand style guide document to ensure consistent application across all platforms.

[Client Name] Custom Project Proposal

Logo Design & Brand Kit

Our designs deliver a perfect mix of strategic insight, creative flair, and cohesive design that sets your brand apart. We’ll ensure your identity is unforgettable and resonates with your audience at every touchpoint. The quote is valid for 30 days.

$1,500

• Custom Logo Design (6 hours)
• $150 per additional hour (if necessary)
• All Necessasry Files Delivered in Various Formats (PDF, EPS, AI, JPEG, PNG)
• Brand Kit Included: Details on how to use logo and brand correctly, incorrectly, CMYK and RGB colors, etc.
• Brand Kit Delivered in PDF Format with Ability to Download Assets from Within Document

Awesome Content Shop

Fresh, Hot Content Delivered to Your Inbox Every Month!

Branding is more than just a logo or color scheme; it’s an experience - one that your customers will have with your business. Strong branding builds trust, drives sales, and brings customers back for more. In fact, Forbes estimates consistent branding can boost revenue up to 23%.

The Awesome Content Shop helps you create memorable, professional content month in and month out so you can grow your brand’s reach and impact.

Engaging Stories · Dynamic Visuals · Audience Impact

Video Production Services for Every Vision

Our team brings your story to life through video. We don’t just shoot footage – we create compelling narratives that captivate your audience. From startups to established brands, we produce videos that inspire and connect.

Event Videos

Capturing the Energy of Your Events

We produce event videos that relive the excitement, preserving moments and engaging your audience vividly.

Drone Videography

Elevate Your Content with Drone Footage

Want to add some breathtaking aerial footage? Our drone services provide stunning overhead shots that take your video to the next level.

[Client Name] Custom Project Proposal

Photography & Videography

Our exceptional photography and videography services combine innovative strategy, artistic flair, and a knack for captivating viewers while boosting engagement and conversions. Quote valid for 30 days.

$699

1-hour photography & videography

• 1 Hour of Photography & Videography
• 2 Hours of Editing
• 1 Location
• Hi-Resolution Files Delivered
• If location is more than 1/2 hour away, additional travel time charges will apply

The Creative Process

Our number one priority is meeting your expectations. A design can take 2 to 4 weeks – depending on approval of the design – and while we are doing the heavy lifting, your input will be an essential function in the process.

Development Phase

1. Turn approved design into a working website.
2. Connect website to all other third-party systems.
3. Optimize website for all devices, especially mobile.
4. Apply SEO strategy, priming website for elite rankings.
5. Populate the website with all originally planned content.
6. Test everything - links, load times, forms - everything!
7. Deliver final product for final feedback.
8. Go live!

Website Features

Websites are unique, and you know full well that clients have specific needs and desires. We aim to make sure your website is stronger, more useful for you and your visitors, as well as stands apart from the rest of the competition.

Website Navigation

We develop your website to be a simple and enjoyable experience. If your visitors can’t find what they’re looking for quickly and efficiently, they will leave.

Clear Call to Action

We make sure your homepage has a clear primary objective. Multiples on one page can get confusing and we don’t want to make visitors think – just do.

Presentation & Relevance

We configure and design your website to attract attention to important points about your organization, but also making sure everything is relevant as to not overload the visitor.

Recent Work

We offer services that integrate simply and efficiently, so you get the attention and results you deserve.

American Crane

Reading Public Museum

[Client Name] Custom Project Proposal

Website Design & Development

Below is a website design quote. Our goal would be to have the website launched within four to six weeks. The quote is valid for 30 days.

$10,000

• Website Design & Development (17-20 pages)
• 1-Hour Photoshoot
• Content Integration
• SEO Optimization
• Social Media Optimization
• Optimization for Mobile Devices
• Analytics, Google My Business, Google Search Console Integration
• Website Submission to Google & Bing
• Accessibility Integration
• All Other Services Listed in Website Proposal

Monthly Website Maintenance

A poorly functioning website not only deters potential business, but it can negatively affect your brand. Making sure regular maintenance is performed on your website maintains confidence in your current customer base, as well as creates a solid foundation for new business.

We provide top-notch customer support so you no longer have to worry about your website experience. Services include core updates, security migration, and even personalized consulting.

[Client Name] Custom Project Proposal

Website Maintenance

We offer our clients website maintenance to help keep their online presence fresh and optimized for speed and efficiency. Please contact us about adding our Business Power Listing Builder to any maintenance package. The quote is valid for 30 days.

$1,399

per month / per website

• 8 Hours of Website Maintenance
• Complimentary Website Hosting
• Monthly Performance Reports
• Schema Integration for Local SEO
• Website Firewall & SSL
• Website Backups
• Plugin & Theme Updates
• Spam & Revisions Cleanup
• Database Optimization
• Security Scan
• Uptime Monitoring
• Virtual Consulting (1 Hour)

Is Being on the First Page of a Google Search Really that Important?

92% of all potential customers will pick ano rganization that is on the first page of Google or their preferred online search engine. Over 70% of them also do so on a mobile phone. Here’s a huge fact: 75% of clicks go to Google’s search top 5 picks. Why would your company not want the spoils of the SEO game? Business Powerlistings is also an option to help optimize your SEO.

91% of US internet users are utilizing a search engine every month. Search traffic is arguably the most important way to increase your company’s traffic. Now is the time to ensure your website is optimized for the best possible search results.

What is Our Process

SEO is a Marathon, not a Sprint!

SEO is like running a marathon—it takes time, patience, and consistent effort to see results. Just like you wouldn’t expect to run 26 miles without training, you can’t expect your website to rank at the top of search engines overnight. It’s all about building momentum over time with quality content, regular updates, and smart strategies.

The more effort you put in, the stronger your online presence becomes, leading to long-term success.

[Client Name] Custom Project Proposal

SEO Services & Maintenance

We offer our clients SEO maintenance to help keep their online presence fresh and optimized for search engine rank. Please get in touch with us about adding our Business Power Listing Builder to any maintenance package. The quote is valid for 30 days.

$799

On a More Aggressive Per Month Basis

• 4 Hours of SEO Content Updates
• Monthly Performance Reports
• Schema Integration for Local SEO
• Technical SEO Maintenance
• Keyword Tracking & Adjustments
• Competitor Analysis
• Virtual Consulting (1 Hour)

Watch Your Business Grow Like Wildfire with FXV!

Stop losing money on failed ad campaigns and start hitting your conversion goals. FXV Digital Design works to know your market inside and out to give you the best chance of success. Our team of paid search strategists dives into your paid search campaigns to manage your budget, and your earnings, and minimize spend. This means high ROIs and hitting your monthly KPIs consistently while updating you about your campaign’s progress every step of the way.

Paid search done right is a gold mine — and our industry-leading strategists have the map to the treasure. Professionally managed paid search with FXV means high conversion rates, lead generation, and a booming ROI for your business.

[Client Name] Custom Project Proposal

Google AdWords (Pay-Per-Click)

We create campaigns that don’t just attract clicks—they drive real results, delivering the right message to the right audience at the perfect moment. The quote is valid for 30 days.

$3,999

Setup & Launch

• 6 Google AdWords Campaigns
• 6 Landing Pages
• Ad Spend not Included
• Monthly Maintenance at $1,499 per month thereafter

Email Marketing

Keeping your past clients and potential clients up-to-date is a great way of reminding clients that you exist and are still here to serve them. It’s also a great way to educate your audience about the benefits of your service and how easy it is to schedule you for a cleaning.

A huge benefit newsletters provide is that they can be used as another way to ask for 5-star reviews. The more 5-star reviews you can acquire on Google, the better your website and business will rank.

By the way, emails actually have a conversion rate of up to 50% more than social media.

Why Social Media Marketing Matters

The Power of Social Media to Grow Your Brand

Social media marketing services are essential for connecting with your audience in today’s digital world. From crafting compelling posts to building a loyal following, our team creates strategies that boost visibility, drive interactions, and convert followers into customers across platforms like Instagram, Facebook, LinkedIn, and TikTok.

$1,899

per month

• 24 Social Posts Over 2 Networks
  Facebook & Instagram
  (12 per network)
• 1 Hour Custom Photography & Videography Session per month
• 1 Boosted Post
• $100 Boosted Ad Spend
• Reputation Management

Why Graphic Design Matters

The Power of Visual Identity

Graphic design services are crucial for standing out in a crowded market. From striking logos to eye-catching billboards, our team creates designs that capture your brand’s essence, boost recognition, and drive engagement across Berks County and beyond.

[Client Name] Custom Project Proposal

Creative & Collateral Design

Our outstanding graphic design services fuse creative strategy, visual excellence, and a talent for captivating audiences while enhancing engagement and driving results. Quote is valid for 30 days.

How We Get It Done

Process Overview

Our process is structured to deliver tailored, high-quality results while maintaining clear communication and alignment with D&B’s objectives. It consists of five key phases, each designed to leverage our expertise in managing and delivering comprehensive marketing services. This approach ensures that D&B Construction | D&B Elite Custom’s unique brand and project portfolio are showcased effectively to drive business growth and community engagement.

How Long Will It Take

Timeline

Based on our experience delivering similar projects, we propose a 12-week initial timeline to establish D&B’s enhanced digital and marketing presence, followed by ongoing monthly support.

The timeline is flexible to accommodate D&B’s specific project milestones and priorities.

Matthew James

V&M Towing

(610) 926-3724
matt.james@vmtowing.com

If you have any questions or comments, please contact us at (484) 509-4285.
© FXV Digital Design. All Rights Reserved.